02/18 - Current  |  Addison, TX

BOTTLE ROCKET

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DESIGN STRATEGIST

In a nutshell, as a Strategist, I’m responsible for the vision of a project. I pursue this North Star with passion, while knowing full-well courses can change direction. I apply a design Thinking approach in order to rally both the client and the team behind said vision—Empathy, to me, is not a buzzword. It's the key to successfully achieving the client’s business goals and user’s wants and needs.  I liken my job to playing chess, being Sherlock Holmes, and therapist all at once.

I live in a restless pursuit of knowledge, thrive in collaboration, and embrace curiosity.

Education

2004 - 2008  |  New York City, NY

MARYMOUNT MANHATTAN

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BFA

3.6 GPA and recipient of multiple awards and scholarships for performance and leadership.

Tools I Heart

Whiteboards

Pen & Paper

Sketch

InVision

Photoshop

Illustrator

01/17 - 02/18  |  Addison, TX

APERIA

DIRECTOR OF UX

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Co-led domestic and abroad design teams to meet business and user needs with our digital products in the Fintech space. Through a cross functional approach, we deliver the innovative applications created to serve millions of users and billions of transactions. Design solutions included everything from credit card processing analytics and data visualization, to web-based applications for GDPR data compliance, HIPAA compliance, to corporate branding and marketing materials. Each product goes through the ringer. Research, user flows, wireframes, prototyping, and testing. No white board went untouched, and no pixel safe from scrutiny.

05/16 - 01/17  |  Southlake, TX

SABRE

SENIOR UX DESIGNER

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My time at Sabre included work on TripCase, an itinerary management app with millions of downloads. My work also included problem solving and design updates on GetThere, the world’s leading corporate travel booking tool used by companies such as: Apple, 3M, Nike, Amazon, and many other Fortune 100 and 500 companies. 

04/15 - 05/16  |  Addison, TX

APERIA

SENIOR UX DESIGNER

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As Senior UX Designer I was responsible for designing a variety of solutions. From concept to creation, from legacy to the cutting edge... I had my hand, eye, and heart in designing industry leading applications in the FinTech industry. I also lead the design efforts for HIPAA Compliance tools, and bringing existing web applications to life through elegant mobile experiences.

11/13 - 03/15  |  Fort Worth, TX

LOVE STYLE INC

DESIGN MANAGER

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Creative Design Manager for celebrity Chef Tim Love's restaurants and entire culinary enterprise. I lead a small team spearheading all of the digital and marketing materials, including, but not limited to: restaurant websites, online e-commerce, branding, product design, menu layout design, et al.

12/10 - 9/13  |  Los Angeles, CA

LEEK MEDIA

CO-FOUNDER + HEAD OF DIGITAL STRATEGY

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As Co-Founder and Head of Digital Strategy at Leek Media my main focus was bringing to life two different online properties. During the life of the company I developed long term and short term strategies, worked cross functionally with developers, designers, content writers, and c-suite executives. Within 2 years, my efforts helped bring us from two friends in a basement, to a team of 100+ people. I had to learn fast, fail faster, and quickly dust off in the lightning-paced, multi-hat-wearing startup environment.